Page 83. Build Your Vocabulary. Part A. LISTEN

Unit nine

page 83

build your vocabulary

part a: listen

the Apple iPad released in 2010 was an innovative new product but changed the market for tablet computers.

However, development was not easy and the designers faced many challenges when they implemented the ideas for the design.

they had to focus on technical issues such as software development and battery life, as well as the look and feel of the new tablet.

participants on the design team worked long hours for many months to create the final design.

the design team created many different prototypes to see how the iPad looked, and to test how well it worked.

during this phase of the process the designers tried different designs and identified problems with the prototypes.

early prototypes were large and heavy, so they revised the design to make the tablet thinner and lighter.

the designers had a user centered design process trying to create a tablet that was easy-to-use without any instructions; Apple hoped that the iPad could be used by a diverse market; from businesspeople to artists.

and especially large potential market was education.

this meant that the tablet had to be simple for inexperienced users, children and teens who had never used a tablet before.

today the story of the development of the iPad is used as a case study to teach designers about a successful design process.