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Unit 10

Fashion and Trends

Chapter 1

fashion focus: Street Style

page 127

Focus on Street Style

“People dress differently in New York and Paris,” says Scott Schuman, who writes a blog about fashion. People in cities around the world pay attention to their clothes, and they work hard to look beautiful. They use their culture and the materials around them to create their own look.

Schuman started his blog to “simply share photos of people that I saw on the streets of New York.” He thought the people looked fashionable, and he put photos online. Schuman isn’t alone.

Bloggers all around the world are using their cameras to report what is happening in their home cities. Since bloggers find and write about stylish people on the street, this type of fashion is called street style.

Fashion changes often. With the Internet, street style changes even more quickly. Bloggers only need minutes to snap a picture and post it online.

Their readers can use those ideas to create their own styles. Fashion used to come from the runways of Paris and Milan.

Now fashion is homegrown. Do you think your city is fashionable? Go online! There are street style blogs for most cities around the world, even small ones.

Does your city have one?